The role of a salesperson has changed dramatically in light of the information economy. Consumers have an endless supply of information at their fingertips. However, that information may not always be accurate, leading to misconceptions about your product or service. Fortunately, this environment has made way for the modern salesperson who takes a consultative, educational approach to understand a client’s needs and drive new business into their firm. As an inbound marketing strategist in a sales position, I want to give you my advice on how to succeed in this new era of sales.
Sacrifice is one of the most honorable traits of a leader. In his book “The 21 Irrefutable Laws of Leadership,” John Maxwell states that “a leader must give up to go up.” From the business world to community groups, being able to put the needs of others ahead of your own is a surefire way to build autonomy and tear down the boundaries to growth. I’ve seen many leaders (or, people in positions of leadership) throughout my young career do incredible things to help the group, while others tend to focus on themselves without seeing the bigger picture.
As a presenter or speaker one of your objectives is to grab and maintain the audience's attention. Lose them, and you've lost your point. By adding a simple yet powerful black slide into your presentation, you'll find yourself surrounded by an … [Continue reading]
Your home page- It's the first impression of your business for many visitors, setting the tone for the conversation between you and your prospective customer. While there's a lot to say during this initial greeting, it's best to take things slow. … [Continue reading]